Creative CEO

Not Everyone Deserves an Affiliate Link: Protecting the Power of True Partnerships
Not Everyone Deserves an Affiliate Link: Protecting the Power of True Partnerships
Affiliate marketing has become more noise than strategy—and it’s costing both vendors and creators. This post unpacks the pitfalls of handing out links without intention and challenges affiliates to treat... Read more...
No One Owns the 5 PM Slot: Why You Should Go Live When It Works for You
No One Owns the 5 PM Slot: Why You Should Go Live When It Works for You
Let’s talk about something I know a lot of you are thinking but might not be saying out loud: "I don’t want to go live at the same time as... Read more...